Social Media

Facebook, the popular social media platform, has many options for businesses as well as individuals. If you or your firm has a Facebook presence, there are some options to consider about how you can leverage this platform effectively and ethically. Is It the Right Place to Be? A law firm Facebook page can help promote the firm’s work and connect…

LinkedIn has recent updates and some features you need to know now if you want to make the best use of this extremely popular social network. How can lawyers and law students put their best foot forward, make real connections and make use of this platform? Read on! Automatically Generated Captions for Videos LinkedIn will now automatically generate captions for…

Whether your firm is new or well established, marketing and engagement are often necessary to attract new business. There are many ways to get your name out there and get noticed, including use of social media, SEO (search engine optimization), and brand awareness. The following are three ways to help increase your exposure with images, Google Business Profiles for virtual…

If you have been wondering how to continue to leverage LinkedIn for thought leadership and connecting with colleagues and clients could the newsletter option work for you? Like any newsletter it is a commitment, but it might be worth the time invested. This is a new feature; in this post we will dive into the details. Getting Started Newsletters on…

The human brain processes visuals faster than text. Whether you are creating a persuasive argument, informing clients about a matter, keeping your team on track, or want to add visual interest to your website or social media, a timeline can provide a lot of information at a glance. Learn how to create timeline graphics with tools you already have and…

There are so many ways to save yourself keystrokes and headaches while you are using your computer, whether dealing with email, opening a website, sharing information, requesting information, or interacting with social media. Following are just a few tips that can help you speed activities up for little to no cost. 1. Add Apps to the Windows Start Menu Many…

You may have a LinkedIn profile but have not updated it in a while. You may not actively visit the platform or engage with other users. LinkedIn is not the biggest social network, with 722 million users globally versus Instagram’s 1 billion users, but that doesn’t it mean it isn’t a great place to connect with other lawyers and professionals…

Do you enjoy writing? Would you like to get published but not sure where to begin? Getting published, whether in a journal, newspaper, or even on your own blog, can be rewarding in a variety of ways. It can help establish you as a thought leader. It can increase your exposure to potential clients and business partners. It can lead…